How can grocery coupon cost you more than they save? When is whole wheat not really whole wheat? Why are some frozen foods better for you than fresh foods? Should you buy the small or large bananas? Read on for the answers.
Coupons are designed to get you to buy something you weren't planning to buy. If the things you buy with them don't replace more expensive options, you spend even more instead of saving money. To save money with them, then, you should use them for products you regularly buy, or to try new brands that are similar in price to what you already use.
Some stores still offer to double the value of your coupons on given days or for temporary promotions. The key to saving money in these cases is to use as many coupons as you can, and buy the smallest sizes of the product that the coupons allow. This will almost always get you the lowest unit-cost.
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